Prevent-it (Zombies)
The fact that these Prevent-it ads are entirely ineffective and freakin' hilarious is nobody's fault. Except the writer and the person who approved the ad. So I guess it is somebody's fault.
Let's take a look at these, shall we..? (There are 5 PSAs here but they're fast, twisted and utterly dumbfounding). Warning - the first one is actually somewhat effective. It derails after that.
1) "The Restaurant 'Accident'":
OK, I admit, this is legitimately disturbing. Maybe someone was more careful because they saw it. Fine. Sick, but it hits the mark and passes the test.
2) "The Construction 'Accident'":
Come on! It's physical comedy, baby. I just bust a gut when the guy flies off the building - and I'm not the only one.
3) "The Factory 'Accident'"
Here's where we really go downhill - and fast. Having someone come back from the dead to lecture you (with spikes protruding from his body)...? I'm gonna guess that's... really, not good. An understandable reaction to such an occurrence? Perhaps FREAKING OUT, losing control over your bodily functions and (potentially) doing the chicken dance while quoting George Bush... But that's not what happens here. The person being confronted looks sad, chastened and somewhat sheepish, as if thinking, "Shucks, I can't believe my stupidity just killed Bob. Oh well, time for my lunch break. I hope Jenny packed that fish sandwich."
I am not sure how this ad took such an odd turn, but I'm guessing the meeting went something like this:
Guy 1: "OK, so then the guy comes up from the dead to tell the other guy how it wasn't an accident."
Guy 2: "I like, I like, go on..."
Guy 1: "Well, then the other guy just f-ing LOSES it! Like just goes APE-SHIT! I mean the guy is covered with spikes and blood and he's DEAD. And the dead guy, like he knows it was the company's fault and so he's so pissed off that he's dead that he takes one of the spikes out of his chest and just bludgeons the other guy! And when the other guy is like, totally dead, the original dead guy screams: "THAT WAS NO ACCIDENT you MOTHERFUCKER, THERE ARE NO FUCKING ACCIDENTS, YOU PIECE OF SHIT LOWLIFE, COST-SAVING MOTHERFUCKERS!!! And then the tagline comes up."
Guy 2: "OK.... Uh, can we get security in here... You just relax, Steve, for a bit, you need a break. Happy Bob and I will finish the copy."
Guy 1: "'kay."
Here's a word of advice, and it applies to the rest of this series as well: person coming up from the dead - not good, not effective, and really, really funny. Could there not have been a WITNESS to the "accidents" who saw the whole thing and gave the safety lecture?!!
4) "The Retail Store 'Accident'":
Wow.
5) "The Electricity 'Accident':
Now here's a whole roomful of people who aren't even remotely shocked by the whole DEAD RISING thing. Apparently, this isn't something unusual for this town (perhaps it's one of those radioactive centres). The boss giving the eulogy does seem a tad uncomfortable. This is an awkward moment, he will later note in his diary.





